Selected Work

Deep dives into how I solve problems by connecting design, data, and AI.

Flagship Project

Project Chimera: Autonomous B2B Lead Qualification Engine

Designed and engineered a system that replaces static intake forms with an AI-driven research and outreach engine.

AI Workflows Marketing Automation HubSpot

SaaS Pricing Page Experiment Framework

A modular design system built to enable rapid A/B testing on pricing tiers, reducing engineering lift for marketing experiments.

Figma Design Systems A/B Testing

Marketing Ops Unification

Designing the "operating system" for a distributed marketing team, moving from scattered Slacks to a governed, automated Asana workflow.

Ops Notion Automation